The Latest from Nike
Nike Joyride – Joining the company’s diverse array of cushioning innovations (i.e. Nike Air and Nike React), Nike Joyride has been driven by the insight that all runners, from the elite to the everyday, want to make running easier.
Made up of thousands of beads directly underfoot, the Nike Joyride Run Flyknit features the Nike Joyride proprietary cushioning system. Placed within zonally-tuned pods, the cushioning system creates a dynamic footbed that forms to your foot and expands in all directions to adapt to your individual footstrike. Ultimately, landing with a shoe that feels personalised to you.
Based on insight around how the foot strikes the ground in motion, the heel pod is bigger to absorb impact while pods at the forefoot are prepared to facilitate a smooth transition forward.
The unique sensation is almost like running on bubbles.
Behind the engineering
- Nike Joyride is the result of intense, iterative trialling. One hundred and fifty materials were tested before landing on a TPE (a copolymer of plastic and rubber) for the beads.
- The Pods were engineered to stop the beads from migrating too much around the foot. With this design, Nike designers were able to create a zonal-tuning for each respective iteration of Nike Joyride.
- Beads are dispersed within the pods to align with the amount of cushioning you need for specific points of your foot. For example there are 8,000 beads in total. 50 per cent of the beads cover the heel strike whilst 5 per cent offer cushioning at the toe.
Designed for all runners, the soft cushioning and smooth transition in the Nike Joyride Run Flyknit helps ease impact, which is important whether you are a novice looking to find your true stride or a seasoned marathoner taking a shake-out run. It also features a flyknit upper for a seamless fit, and no sock-liner so you’re standing directly on the beads as they conform to your foot.
The Nike Joyride Run Flyknit is available in Australia for $250 via Nike.com/au and Nike stores.
Nike Joyride Dual run – Recently Nike has announced the latest silhouette to feature Nike Joyride technology, the Nike Joyride Dual run.
We know running is hard. It’s tough to get motivated, it’s tough to keep going. The Nike Joyride Dual Run is designed to help keep legs fresh for a range of runners – whether a first-time jogger or a veteran on a shake out run.
Where the Nike Joyride Run Flyknit offers a full-length Joyride midsole, the new Nike Joyride Dual Run combines the benefits of Nike Joyride Beads with a more traditional running shoe feel.
The perfect Christmas gift for family or friends of all running abilities, the new Joyride Dual Run features Nike Joyride beads in the heel and midfoot for better impact absorption and a more personal fit . The forefoot of the new Nike Joyride Dual Run is constructed of soft and responsive foam for a more traditional underfoot experience.
This latest addition to the Nike Running family comes only a week after Nike announced the Nike React Infinity, a new innovation to keep runners running and a step towards reducing runner injury.
The new Nike Joyride Dual Run will be available from December 2 for $190 RRP from Nike.com/au